COLLEGIATE ATHLETICS REALIGNMENT & EXPANSION

The landscape for collegiate athletics is shifting rapidly.  Media advancement, conference realignment, playoff expansion, and landmark decisions in name, image and likeness rights mean NCAA schools are operating under a new paradigm.  SSG principles work closely with leadership at powerhouse  universities and conferences to develop strategies and communications to address, respond to and leverage that evolution for greater competition and exposure, increased self-determination and long term stability, all to the benefit of the entire institutions.